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Why People Buy Entertainment and Recreation Products,

Given the significance that consumers place on buying entertainment and recreation products, Unity Marketing conducted a consumer research study about the market for entertainment and recreational...

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CHILDWISE Special Report - Children and Sport 2006

This qualitative research report looks at sport and exercise from a child's perspective.  The report provides an overview and understanding of young people's relationship with sport, looking at the...

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Asia/Pacific (Excluding Japan) Online Gamers Demographics and Gaming...

This IDC study presents the results and analysis culled from IDC's 2006 Asia/Pacific Online Gaming Survey, 2006 which covered end-user and market dynamics across six surveyed countries to identify key...

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2007 Worldwide Fitness & Recreational Sports Centers Industry Report

The Fitness & Recreational Sports Centers report features 2007 current and 2008 forecast estimates on the size of the industry (sales, establishments, employment) for the 47 largest world...

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Internet Usage Among Sports Participants in 2006

For sports marketers and the sporting goods industry, the Internet presents major challenges. How much do the Americans who participate in the activities in which a company is interested use the...

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2008 U.S. Spectator Sports Industry Report

The Spectator Sports Industry report features 2008 current and 2009 forecast estimates on the size of the industry (sales, establishments, employment) nationally and for all 50 U.S. States and over 900...

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The 2008 Skateboarding Report

The 2008 Skateboarding Report explores skateboarding trends that have been developing since 2001 and are prominent in 2008. It provides an in-depth analysis of purchasing habits, brand preferences and...

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The 2009-2014 World Outlook for Online Sports Programming

This econometric study covers the world outlook for online sports programming across more than 200 countries. For each year reported, estimates are given for the latent demand, or potential industry...

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Golf Travel In The U.S.

NGF's Golf Travel in the U.S., 2009 edition, focuses on the demographic profile (gender, age, income) of golfers who played at least one round of golf while traveling in 2007. Profiles are broken out...

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Golf Consumer Buying Profiles

Many golf industry professionals have a need for customer profiles - manufacturers, marketers, retailers (from big box to pro shop), membership directors, course managers, salespeople, travel and tour...

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The 2009 Surf Report

The 2009 Surf Report explores surfing trends that have been developing since 2001 and are prominent in 2008. It provides an in-depth analysis of purchasing habits, brand preferences and lifestyle...

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Survey of American College Students: Use of College Athletic Facilities

The Survey of American College Students: Use of College Athletic Facilities, presents data from a survey of 400+ randomly selected American college students about their use of and satisfaction with...

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Survey of American College Students: Purchases of College & Professional...

The Survey of American College Students: Purchases of College & Professional Sports Team Tickets and Licensed Sports-Related Products, gives detailed data on college students spending for a broad...

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2009 SKATEBOARDING: Size of Market Trend Report

A Board Trac® Exclusive … The 2009 Skateboarding Size of Market Trend Report is a comprehensive view of skateboarders based on self-reported data from Board-Trac’s annual skateboarding studies. This...

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Working Americans 1880-2009 Volume X: Sports & Recreation

Working Americans 1880-2009 Volume X: Sports & Recreation focuses on the lighter side of life in America. Examining professional sports to amateur sports to leisure time and recreation, this...

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Sports Participation In 2009: Lifecycle Demographics

Advancing beyond traditional demographics, this report uses the LifeCycle segmentation system developed by Ipsos-Insight to analyze sports participation in the continuum from affluent singles to...

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Sports Participation In 2009: Series I

Sports Participation in 2009: Series I” repeats the highly successful participation study done by NSGA the past 25 years. It provides data on total 2009 participation, frequency of participation, and...

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Youthscape Core Report Q2: 2011

Youthscape is a comprehensive study produced on a quarterly basis providing up-to-the-minute insight into the thoughts, behaviour and spending habits of UK kids and teens (aged 8-16). The study...

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Kids OnTrack - October 2011

The OnTrack monthly report is designed to keep you up to speed with what’s going on in kids’ lives. It includes kids’ favourites things like TV programmes, websites and music artists presented as a top...

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Teens OnTrack - October 2011

The OnTrack monthly report is designed to keep you up to speed with what’s going on in teens’ lives. It includes their favourite things like TV programmes, websites and music artists presented as a top...

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Youthscape Core Report Q3: 2011

Youthscape is a comprehensive study produced on a quarterly basis providing up-to-the-minute insight into the thoughts, behaviour and spending habits of UK kids and teens (aged 8-16). The study...

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European Golf Industry - Present Performance and Future Outlook

EXECUTIVE SUMMARY European golf market is developing with increasing number of golfers of all age groups offering opportunities for golf equipment and accessories retailers in the region. In most...

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The 2012-2013 Leisure Market Research Handbook

The annual U.S. leisure market is assessed at $2.5 trillion. Fueled predominantly by Baby Boomer spending, significant growth in the leisure marketplace is expected for the foreseeable future. The...

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Youthscape Report Q4: 2011

Youthscape is a comprehensive study produced on a quarterly basis providing up-to-the-minute insight into the thoughts, behaviour and spending habits of UK kids and teens (aged 8-16). The study...

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CHILDWISE Monitor Report 2011-12 - Sport and Activities

The CHILDWISE Monitor is a comprehensive annual report focused on children's and teenagers' media consumption, brand attitudes and key behaviour, now in its eighteenth year.  This year, more than 2700...

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